Every year, companies invest tens or even hundreds of thousands of dollars into employee benefits. Health insurance, life and disability coverage, retirement plans, HSA contributions, and voluntary perks are core elements of a competitive compensation package. But what if your employees don’t understand the value of what they’re receiving?
The truth is—many don’t.
When Benefits Go Unseen, Value Goes Unfelt
Employees often overlook or underestimate their benefits simply because they’re not clearly communicated. The result? Your people may assume their paycheck is the whole story—and your company loses out on the credit and loyalty those benefits are supposed to drive.
HR and leadership teams work tirelessly to secure these offerings, yet without engaging communication, they may go unnoticed. That’s not just a missed opportunity—it’s a silent drain on your culture, your retention, and your ROI.
The Good News? It’s Fixable—with Just Minutes a Week
Creating value from your benefits isn’t about big budgets or massive time investments. At CorpStrat, we’ve found that even a few minutes a week spent educating your workforce can completely transform perception.
We’re helping clients do just that using:
- Live, interactive benefits brochures
- Custom microsites tailored to each employer
- QR codes for instant access on mobile
- Flipbooks that bring benefit summaries to life
These tools make a small company look like a big player. They allow employers to compete for talent, no matter their size.
Leveling the Playing Field for All Employers
Here’s the truth: employers of all sizes are in the same sandbox when it comes to benefit offerings. Whether you have 10 employees or 1,000, you can often access the same group products, the same guaranteed issue life and disability limits, and the same voluntary benefit options.
Want to attract top-tier talent? You don’t need a Fortune 500 budget—you need a clear, compelling message.
This is especially true now, as expanded access to Health Savings Accounts (HSAs) and portable voluntary benefits make robust benefit programs more accessible than ever.
Make Your Benefits Sizzle. Let Them See the Value.
At CorpStrat, we believe benefits should feel like a gift, not a mystery. We specialize in helping employers turn dry summaries into dynamic assets that employees understand, appreciate, and talk about.
Ask us how we can help you create a live, professional benefits booklet and microsite for your team.
We’ll help you tell your story—because if you don’t, someone else will.